CASE STUDIES
Our team's collective experience involves the creation of a wide variety of partnerships worldwide, generating above $300M in revenue for partners.
Below is a sample of some of those partnerships, in brief case study format.
B2B Partnership Case Studies
1. Case Study: Housing & Infrastructure
2: Case Study: Solar & Real Estate
3. Case Study: Energy & Software
B2C Partnership Case Studies
1: Case Study: Partnerships Under Non-Disclosure
2. Case Study: Publishing & Education
3: Case Study: Publishing & Software Training
4: Case Study: Information Technology & Recruiting
5. Case Study: Business Training & Media
B2B Partnership Case Studies
Case Study: Housing & Infrastructure ...back to top
This multi-party strategic partnership helped house homeless Native Americans by providing services in transportation, construction and construction management, engineering, health and safety testing, and political advocacy.
In response to US Congress directing FEMA to donate thousands of new homes to Native American Tribes, we created a strategic partnership between 2 enterprise partners, dozens of small business partners, 3 federal agencies, multiple non-profits, and dozens of Native American governments.
Our partnership provided political advocacy, health & safety testing, transportation, construction and construction management, and engineering services to Native American Tribes receiving these homes. The project was directed at assisting the 100,000 homeless Native Americans in need at the time.
Our advocacy efforts served to gather, amplify and bridge the voice of the Tribal Nations with the 3 federal agencies in-charge. We successfully lobbied for adequate health & safety testing of homes, and a timely release schedule. Ultimately ~2,500 homes were distributed, providing space for up to 15,000 beds.
Our business services provided a turnkey solution to move and install homes in their final destination. We provided the first available formaldehyde testing option, home transport, site utility installation, site construction and design, and home installation. Our partnership captured a significant portion of market demand, and provided space for up to 1600 beds.
| Structure: |
|---|
| Partners Involved 2 enterprise partners, dozens of small business partners, 3 federal agencies, multiple non-profits, and dozens of tribal governments. |
| Promotional Offer Multiple offerings for transportation, construction and construction management, engineering, and health and safety testing services. Political advocacy offered pro-bono. |
| Partnership Format Direct outreach to tribal government prospects, joint promotions with native american industry associations, and direct outreach to federal agencies. |
| Results: |
|---|
| Total Revenue Above $1.9 million. |
| Total Positive Impact Space for up to 1600 beds (via business efforts) and 15,000 beds (via advocacy efforts) for homeless individuals. |
Case Study: Solar & Real Estate ...back to top
In this partnership, a commercial Real Estate provider and a Solar provider partnered up to create a solar real estate project.
| Structure: |
|---|
| Partners Involved A commercial real estate provider and a solar power provider. |
| Promotional Offer Offer solar panel installation & investment to clients of the real estate provider. |
| Partnership Format Direct outreach to network connections. |
| Results: |
|---|
| Total Revenue Upon exit from the deal, $3 million was generated for partners. |
| Total Positive Impact Increased solar square footage resulting in greater ongoing renewable energy output. |
Case Study: Energy & Software ...back to top
In this partnership, the partners teamed up to create a renewable energy location that generated above $1 million in revenue.
| Structure: |
|---|
| Partners Involved A green/renewable energy business and a software business. |
| Promotional Offer Multiple offerings related to energy production and distribution. |
| Partnership Format The energy company and software company combined complimentary resources and assets to create a new physical location, offering new services. |
| Results: |
|---|
| Total Revenue The new location generated revenue above $1 million. |
| Total Positive Impact A significant sustainable source of renewable energy was established. |
B2C Partnership Case Studies
Case Study: Partnerships Under Non-Disclosure ...back to top
Multiple partnerships that can’t be discussed in detail due to non-disclosure agreements. These partnership projects have cumulatively generated above $300 million in revenue for partners.
| Structure: |
|---|
| Partners Involved A variety of enterprise partners, small business partners, and other partners. |
| Promotional Offer Direct offers in a variety of industries, including physical products, digital products, software and multiple types of services. |
| Partnership Format Direct outreach, endorsements, co-branding, co-marketing, white label and more. |
| Results: |
|---|
| Total Revenue Above $300 million for partners. |
| Total Positive Impact Each partnership created significant value for the partners involved, the customer base they serve, and often for society as a whole. |
Case Study: Publishing & Education ...back to top
In this partnership, the first partner supplied a contact list of customers and the second partner provided a video education course which was complimentary to a product from the other partner. Together they offered a promotion via email/postal mailing.
| Structure: |
|---|
| Partners Involved A publishing business and a video-based education business. |
| Promotional Offer Video education product, matching with a segment of the partner’s list. |
| Partnership Format Email/postal mailing to 375,000 customers. |
| Results: |
|---|
| Total Revenue Above $4 million in sales. |
| Total Positive Impact An underserved customer segment received much-needed supplemental video training, which allowed them to better learn the subject when compared to book-only study. |
Case Study: Publishing & Software Training ...back to top
In this partnership, the first partner supplied an extensive software training curriculum and licensed it to the second partner to resell via white label.
| Structure: |
|---|
| Partners Involved A publishing business and a software training business. |
| Promotional Offer An extensive software training curriculum with various products in the catalog. |
| Partnership Format The creator of the software curriculum licensed (via white label) the curriculum to the second partner for resale. |
| Results: |
|---|
| Total Revenue The white-labeling partner was able to scale annual revenue to above $1 million. |
| Total Positive Impact An entirely new geographic region of customers was able to access the training, which was not accessible before this partnership. In addition, this partnership ensured the long-term success of both businesses. |
Case Study: Information Technology & Recruiting
...back to top
In this partnership, the first partner supplied products tailored to IT professionals, and the second partner provided a customer list of IT professionals. Together they promoted an offer to those customers.
| Structure: |
|---|
| Partners Involved An Information Technology recruitment business and an Information Technology services business. |
| Promotional Offer A variety of products tailored to IT professional development needs. |
| Partnership Format An email promotion with a direct offer. |
| Results: |
|---|
| Total Revenue Above $800,000 in sales revenue. |
| Total Positive Impact A large number of IT professionals received much-needed support and services at a great deal. The partners received a bump in revenue to help grow their businesses. |
Case Study: Business Training & Media ...back to top
In this partnership the first partner supplied leadership training program, and multiple additional partners offered to promote to their customer list which included business leaders. Offering the training product, the partnership generated $500,000 in 30 days.
| Structure: |
|---|
| Partners Involved An author/leadership training provider, and a group of businesses whose customer demographic includes business leaders. |
| Promotional Offer A leadership training program for business leaders. |
| Partnership Format Email promotion with a direct offer. |
| Results: |
|---|
| Total Revenue Above $500,000 in sales revenue within 30 days. |
| Total Positive Impact The partners involved received a significant cash infusion to help their business, and the customers received high-value leadership training to move the needle forward on their business performance and professional development. |
Case Study: Men's Formal Clothing & Luxury Hotels
...back to top
In this partnership, the first partner supplied formal men’s attire, and the second company provided access to events at physical hotel locations. Together, the partnership generated a substantial number of new customer leads for both sides.
| Structure: |
|---|
| Partners Involved A large men’s formal clothing business and a large luxury hotel chain. |
| Promotional Offer Special offers on men’s clothing (shirt wear, etc) and in-house tailoring services. |
| Partnership Format In-hotel events to promote sales of men’s clothing and tailoring. Email promotions to 1.5 million customers. |
| Results: |
|---|
| Total Results The promotional events were fully booked at all locations, generating a substantial amount of leads for the men's clothing business. |
| Total Positive Impact Thousands of men received access to high-quality tailoring and clothing in a convenient location. The clothing business grew their customer base and built rapport, and the hotel generated thousands of foot traffic visits at their hotel locations. |
Case Study: Teacher Certification & Associations
...back to top
In this partnership the first partner supplied a teacher instructor training program, and multiple additional teacher-related associations offered to promote the instructor training offerings to their member list. The numerous partnerships generated over 10,000 leads.
| Structure: |
|---|
| Partners Involved A teacher instructor training provider, and a group of associations whose customer demographic includes those interested in the specific type of teaching being offered. |
| Promotional Offer A teaching instructor training program. |
| Partnership Format Email promotions and other channels with direct offers. |
| Results: |
|---|
| Total Results Above 10,000 leads generated. |
| Total Positive Impact Thousands of potential teachers were able to access high-quality training with an attractive introductory offer. The teaching partner received a large number of leads, and the association partners provided value to their member base. |
Questions?
If you have any questions about the above case studies, or would like a digital copy for review, please let us know.